HTC Biggest Windows Phone Manufacturer according to Nielsen Report

The June Nielsen report is out on the official blog and we have the stats for your favorite operating system ready. HTC is the top manufacturer of Windows Phone with its devices covering 6% of the market. Samsung is second with 2% of market share.
The Windows mobile OS is also a part of the stats, so the total market share of Microsoft's mobile efforts stands at 9%. Numbers aside, its easy to see the influence of Windows Phone Metro UI even in Nielsen's graph. Slowly but surely, Microsoft is permeating the market.

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By Akshay Bakshi

Windows Phone Shows 31 percent Ad Growth reports Millennial Media

Millennial Media has just released its monthly Mobile Mix report and Windows Phone has got some healthy stats to report. Though not as awesome as last month, Windows Phone has reported a 31% growth in ad impressions over the previous month. Surprisingly, the runner-up was RIM with a 29% increase in impressions. Also jumped is the impression market share from last month's 1% to 2%. Explosive, innit ? Check the source for details on other platforms.
[Source]

By Akshay Bakshi

According to Nielsen, Data Usage For Windows Phone Increases more than 2X

The latest Nielsen report is out with some cool stats. The average data usage by smartphones in the U.S. is up by 89% compared to last year. Even though its been in the market for less than a year, data usage for Windows Phone has grown from 149 MB to 317 MB per month on average. The increasing no. of apps in the marketplace is surely a big factor for this, and the upcoming Mango update will only help with its increased web features. iOS and Android data usage per user only jumped 5.1% and 10.8% respectively.

"Windows Phone 7 users doubled their usage over the past two quarters, perhaps due to growth in the number of applications available," said Nielson's Don Kellogg.

The effective cost per MB for data consumption has nearly halved in the past year. Whether or not will the carriers be able to sustain these huge jumps in usage is the question.

[Source]

By Akshay Bakshi

Windows Phone Shows 92% Increase In Ad Impressions

Monthly mobile reports for May have just been released for the month of May by Millennial Media, the largest independent mobile ad company. There are some great stats for the Windows Phone platform. The overall ad impressions for Windows Phone have shown a 92% growth, that's nearly double of last time. Though, their current impression share is only 1%, its already half of Symbian's, which has been around for years. This sort of explosive growth will soon make it among the top dogs of the race. Hit up the source link for more details on other platforms.

[Source]

By Akshay Bakshi